Thanks, Qype!

Today I received a package in the post consisting of a bag of jelly beans and a long sleeve t-shirt. The sender wasn’t my mum or someone late for Christmas but Qype, the user driven content local listings and review site, as a thank you for submitting a certain number of reviews and contributing to the site.

I’ll confess that the jelly beans weren’t very tasty and I’ve given the t shirt away but it’s little ‘real world’ offers like this that can generate some warmth towards a website. And it got me talking about Qype – albeit to the person I offloaded the t shirt to. Though they’ve now taken this promotion down as I imagine it presents a dent to the bottom line so I am now thinking about ways to create a cheap real world connection to some of the Boring websites.