My view, or lack of it.

Stop Yawning! BoringStudent launches first Beta

Posted: February 4th, 2009 | Author: will | Filed under: Work | Tags: , , | Comments Off

The other day a very quiet launch happened. It’s a project that’s been going on for a while called BoringStudent. The site, www.boringstudent.com, aims to be the definitive resource for anyone contemplating Higher Education or University and is aimed specifically at 16-19 year old students.

How will it do it? Good question. The site focuses on 3 core strands:

  1. Honest & reputable University & College reviews. There are lots of sites out there giving thought and opinion on Universities and students can now use Facebook to connect with people and directly ask questions but rather than trying to reinvent the wheel, we’re going to take the wheel and add lots of nice, useful things.
  2. Advice, information, thought and comment. BoringStudent will have a clear editorial voice. Aside from telling students what it’s really like in halls, how to ace your personal statement, what the UCAS process is all about, how to get through an admissions interview, we will also provide relevant editorial that goes beyond the facts and challenges prospective students views on higher education. We’ve called this area Total BS. D’ya get the irony?
  3. High quality production values. There are so many student sites out there but apart from a select few, they lack production values. We’ve a team of strong, highly professional, ex-students who are committed at delivering the best stuff out there for people considering University or College. Already we’ve produced loads of professionally produced videos showing what student life is really like, being a fly on the wall in halls and following the angst of A Level results day to name but a few.

Wrapping around this student-focused information is a bubble of interactivity. Users will be able to find people looking to go to the same University as them, share their UCAS Personal Statement (but, of course, not copy them!), ask the questions they’re too afraid to ask about Universities and generally have fun interacting with the site and each other.

It’s genuinely exciting for me to be part of this project. The people working on it are really committed to the best and I think that always makes work seem more enjoyable, doesn’t it? We’re very lucky to have the ex University of the Arts Student Union President for two years running heading up editorial and University relations and a fantastically talented video producer overseeing all our video content.

The site is in beta and there will be lots of significant developments over the next few times. If you have a few minutes, check out the site at www.boringstudent.com and let me know what you think!